A few possible reasons why one would want an IP address of their own rather than sharing an IP with other customers on the same server would include:
- the ability to view your web site via an IP address (ex: http://126.96.36.199) instead of your shared IP-based "test URL"
- the ability to login via anonymous FTP and FTP subaccounts using a username alone rather than having to specify username@domainname
- to enhance search engine rankings (due to how some search engines work a dedicated IP increases the odds of high rankings)
In addition to the above, some third party services may require a dedicated IP to use their service.
We offer dedicated IP addresses for an additional $2 / month.